John Krutsch posed the following 8 questions to instructional designers/technologists on his Technagogy blog; here are my responses:
- What do you do as an instructional designer/technologist?
In the mode of an instructional designer I either work with instructors directly or I work independently.
When I am working with instructors, I am probing and listening. We are discussing their teaching objectives, their mode of instruction, their activities, and their assessments. I am trying to gauge their teaching philosophy, and looking for ways to replicate their teaching activities in a technology-enhanced or online environment without abusing or neglecting the realities of that environment. While I believe that online teaching should be fundamentally different than traditional classroom teaching, that belief can not be forced upon traditional classroom instructors in it’s totality.
When I am working independently as an instructional designer, I focus on the student experience. I match desired outcomes to available tools and technologies, avoiding any significant negative impacts on usability, accessibility, or facility. Then I prototype activities, materials, assessments for one lesson and test. I reflect, considering the student’s perspective regarding the usability of the tools, courseware, and environment. I attend to completeness and clarity of the instructions, the materials, the activities, the assessments through revision. I imagine the course from the point of view of an hour, a day, a week, a semester. Then, having spent as much time as is reasonable on the first draft, when I am satisfied with a prototype, and when I am assured of the instructor’s satisfaction, I call on one or more of our student developers to assist me in replicating it to complete the course.
In the role of instructional techologist I focus on rapid development of educational tools that are usable and enhance the teaching/learning experience. To this end I try to focus on the creation of new tools or modification of existing tools that can amplify a pedagogical principle or provide improved facility. By principle I mean an aspect of one’s teaching philosophy or the actualization of a teaching objective/learning outcome. By facility I mean simply the ability and the process: how we make this happen, and in the easiest possible way for both instructor and learner?
- Why did you choose to become one?
I am enthusiastic about technology, I believe in the power of learning, I am committed to improving teaching, and I want to make education accessible to folks who are at geographical or temporal disadvantages. My profession in distance education fits.
And while “distance education” is morphing from it’s roots as primarily an “independent study” mode to one that is more centered on the idea of a “classroom community” I have, in my own life, benefited from and enjoyed independent study, and believe that the relatively small niche of learners who thrive and can excel in independent study modes of learning are important and worthy of the support of our educational institutions.
- Where did you work as an instructional designer/technologist?
I began as a student Web developer and technical writer for FACT at Utah State University in 1997, where I converted paper-based independent study course to a relatively new mode of delivery: The World Wide Web.
I then moved up to a position with Distance Education program in 1999, working with faculty in the department of Special Education to develop technology for and produce live, 2-way audio/video, Internet-delivered distance education courses with online course supplements.
After completing my Masters degree and spending some time abroad teaching, I returned to instructional technology as an instructional designer for Distance Education at Utah Valley State College in 2002. Since that time, I have created UVSC’s Technology Enhanced Teaching Center, created dozens of new online courses, and been promoted to Director of the Instructional Design Services unit, where I oversee all aspects of Distance Education course production and educational technology development.
- What surprised you the most after actively working in the field?
One aspect that still surprises me is faculty and student preconceptions of distance education. Instructors still want to believe distance education is only independent study and it doesn’t deserve the same attention, committment, and rigor as their on-campus classes; students still want to believe that distance education is self-paced and, unfortunately, easier or less rigorous.
But, in general, the most positive surprise has been to witness how effective distance education can be when Done Right. With a committed instructor, sound technology choices, and some sense of adventure in the students, a fully online course can be as productive, as effective, and more engaging and fulfilling than a traditional face-to-face course.
- What has been your most discouraging experience in the field of instructional design/technology?
This would have to be the persistence of ignorant or just plain negative attitudes amongst some instructors and administrators toward distance education. This is not just prevelant in the handful of distance education naysayers, but also present in some of the distance education instructors, who, as I mentioned above, still maintain wrong perceptions or inadequate committment to their distance education courses and students. There are plenty of motivated, interactive, and engaging instructors involved in distance education, but I am still discouraged in the numbers of underprepared, undercommitted, or underenthused instructors as well.
- If you could change one thing about about your job as an instructional designer/technologist what would it be?
I wouldn’t change much about my job, though I would happily take advantage of additional human resources. In higher education, and in educational technology particularly, even if one has open positions (which itself is a rarity), skilled educational technologists, seasoned instructional designers, and creative multimedia producers are hard to find and harder to hold on to. I am lucky to have a handful of exceptional professionals working with me, but too often I notice that we don’t have enough resources to keep up with our ideas, the changing face of technology, and the needs of students and instructors.
- What aspect of being an instructional designer/technologist has given you hope for the future?
Making education…
- more accessible to everyone
- more convenient for instructors and students
- more open to potential learners everywhere
- more engaging and interactive
- more authentic and sustained–carrying it beyond the classroom by capitalizing on personal learning environments
- If you could give a piece of advice to someone considering a career as an instructional designer/technologist what would it be?
- Learn: adventure, focus, study, interact, reflect, write, revise
- Teach: profess, engage, assess, interact, revise
- Build: analyze, prototype, test, observe, reflect, revise



